Compact case studies
1. Tech giants
I support Google to impress CEOs and CMOs in the world’s largest organisations, encouraging them to attend face-to-face sessions upskilling them in the latest transformation thinking. My work for the tech giant includes:
- Programme naming
- Writing sales collateral including case studies, pitch decks, webpages
- Campaign ideas generation
- Internal and external email content
- Structuring and copyediting training guides
JustEat
I provide ideas to help engage geographically diverse internal audiences in training programmes. We’re just about to drop a new name that works on so many levels – watch this space for when I can talk about it more!
2. Fast-growth creative companies
Art Processors
I write regular blog posts on immersive cultural experiences, such as:
Case study: Amplifying Bob Dylan’s musical legacy with synced and seamless tech
Article: Iconic, intimate, in-sync: Developing the audio experience for the Bob Dylan Center
Mindlab
I fill the content pipeline for this super smart neuromarketing research agency including interviewing brilliant people like:
3. Professional services
Mills & Reeve
I work with the incredible marketing team at this world-leading law firm to spot interesting angles for content and develop supporting white papers and webpages, including ESG Ignite. Proud as punch to have won awards together.
EQ
I help this financial services company to execute marketing campaigns about hugely complex but important topics, from writing reports and conference summaries to providing social ideas and award entries. This work always gets my brain whirring!
Industry examples
I also:
- Work for management consultants, both big and small – from Korn Ferry to the amazing thinkers at Corporate Punk, ?What If! and The Storytellers
- Create thought leadership and training for leading marketing agencies and publications
- Spot ideas for research agencies struggling to see what’s interesting in their data
- And I’ve researched and written reports on international investment for the government.
This is the tip of the iceberg. Drop me a line to see if I can help you, and show you the most relevant examples.
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