How Christian Slater can help your marketing

If you’re working in a very corporate environment, how can you push the boundaries with your marketing?

Of course, your messaging needs to be appropriate, but there is no good reason why campaigns can’t be creative.

The Fearless Girl stunt by State Street Global Advisors is a perfect example of this.

I wrote a piece for Digital Marketing Magazine outlining five ways marketers can try to get internal buy-in to do something different.

And, yes, one of them involves Christian Slater.

Read the full piece here.